In 1990s, when Tom Lemey and Jane Lemey (husband and wife, both at the time employees of Microsoft) spoke with a potential client (American Airlines), it became obvious that as technology use expands and society is being enticed to use PCs more often than ever, there will be a need to help businesses and companies to transition their business into a more digital operations.
They decided to start a company to help businesses implement their strategy. That was the start of how we got here.
By 1996, a group of professionals who worked together at Microsoft started to develop solutions for companies to use the Internet, implement ecommerce solutions, and explore the benefits of Internet marketing.
Today, after 5 mergers and acquisitions, purchasing customer databases from leading companies in web services solutions, we are Anaxstar.com - simply a group of highly technical and talented individuals that work hard everyday to help our clients.
We call ourselves: a family.
We have been here together for a long time.
From Internet bubble of 2000, to the 911 attack, to the 2008 housing market crash, and we made it even through the COVID pandemic.
1. We respect our team members, and never ask them to do things that are unethical
2. We focus on doing the best job for clients, without exception
3. We never work with clients that are disrespectful and are toxic (all of us had that experience at some point in our professional life, no doubt) - we just don't put up with that nonsense and don't expect our staff to put up with those rude and ungrateful individuals for the sake of revenue generation
4. We don't waste your time, and we don't waste our time
5. We don't have TERM contracts, we don't want you to stay with us because you are forced to, we want you to stay with us because our services are great and our prices are fair
6. We provide you with a dedicated telephone technical support expert, to help you, so you don't have to run around trying to get hold of someone
7. We don't waste money on insignificant things (like company cars, fancy offices, executive perks, etc.), to keep our prices low
8. We don't take just every client that contacts us, our service is for those clients that best fit our services and the results we can deliver for them
9. Our team's happiness is very important and senior managers do whatever we have to, in order to ensure that - even if it means we make our homes available so our staff can move around during COVID
10. We conduct ourselves with honor and dignity
While other service providers look for ideas that they know, we look for creative ideas that best serve our clients and their business to achieve high ROI and build layers of contingencies in whatever service we provide.
From SEO to bring you the most cost-effective organic search marketing, to compelling content marketing utilizing video and articles to reach millions of people and get your the exposure you business needs.
To complement your smarted strategies for long-term brand success, we also focus on short-term success through lead generation using paid advertising platforms like Google Ads and Bing Ads and local online reach.
To help your marketing, we develop content marketing, landing pages, anchor pages, website development and graphic design, and other creative design needs you may have.
We’re your SINGLE SOURCE for effective digital and content marketing strategies.
We deliver results, quality, and brand exposure for our clients.
Anaxstar is simply a group of highly talented, experienced and motivated professionals that each have achieved success on their own and delivered results in their area of expertise - and now, we turn our attention to our customers to take on challenges and come up with effective and cost-efficient solutions that help YOU to achieve YOUR business goals.
How do we achieve sales growth and profitability for YOUR business?
Here's how we do it.
We first try to understand your business needs, your past and current promotions and marketing strategies, and your current objectives.
Then we put together a plan of action, objectives, and goals that need to be achieved.
This plan is intended to be clear and concise and has performance measuring tools. For instance, if we need to convert more visitors on your Website to customers, we clearly define the quantity and the scope of the Website conversion. If we need to increase traffic to the site, again, we clearly define the qualitive and quantitive expected results.
Once we have the plan of what needs to be achieved, and determined how based on your budget and timeframe, we get started on the work at hand.
Once the plan is in place and we know what needs to be achieved, we get the most appropriate team to work on your project to deliver results, be it driving more sales from the Website, or increase lead conversions from Website visitors, or designing/redesigning your Website to communicate a call-to-action in order for you to receive more calls from your Website visitors.
Based on your company's specific needs and objectives, we work on your project until we deliver results that we have mutually agreed upon.
Once the desired results have been achieved, we use the performance data to compile a report on the specifics of the campaign/s and the goals achieved and potential future adaptations.